Yet another
blockbuster Hollywood movie is being release based on an old comic book
character. I'm sure that both Marvel
(think Spiderman, Hulk, and Ironman) and DC (Superman, Batman, and Wonder
Woman) make more from CGI-laden movies than they ever did from selling pulp
comic books to kids.
Sadly, there is
one company missing—one that if it were still publishing comics, would
definitely challenge the remaining companies for supremacy. This was a company that had fresh ideas, that
dared to challenge the status quo—and it was a company that was royally screwed
by the McCarthy era hysteria that followed World War II.
Max Gaines was an
editor for a small comic book company that was swallowed up the DC Comics. Beginning with his own company, Educational
Comics, Gaines started publishing wholesome and rather absolutely boring comics
for young children. When Max died in
1947, in a boating accident, his son, William Gaines, freshly out of the Army, gave
up his own goal of being a high school chemistry teacher and led the company in
a radical new direction.
Under the new
company name, Entertaining Comics, Gaines published comic books with themes of
horror, fantasy, science fiction, and the bizarre. With magazine titles such as Tales of the Crypt, Horror
Vault, Weird Science,
and Incredible Science Fiction,
Gaines combined superior artwork and intelligent plots that frequently dealt
with current social issues. A decade
before the civil rights struggles of the sixties, Gaines’ comic books dealt
with topics like race, sex, civil rights, and drug use. Meanwhile, EC published magazines featuring
war stories, Frontline Combat,
presented war-weary G.I.s engaged in desperate struggles.
While Superman
fought for “truth, justice, and the America Way”, happily tossing red meat to a
postwar jingoistic society, Gaines took a much harder look at the postwar
culture of America. Simply put, the
comics were brilliant, but frequently unsettling. The beauty of satire is that it allows the
author to insult the unintelligent without their knowing it. (The downside is when they have a friend who
explains it to them).
Part of the reason
the comics were so good was because Gaines encouraged both good art and good story-telling. Unique for the industry at the time, artists
like Jack Davis, Frank Frazetta, and Wally Wood were allowed to sign their
artwork, as did the writers of the stories.
When EC published a story that had “heavily borrowed” from two short
stories by Ray Bradbury, the famed writer wrote the company praising the
publication, and jokingly questioning whether his royalty check had been lost
in the mail. Gaines promptly sent him a
check and the magazine worked with the author for years, publishing comic books
based on his short stories.
These bizarre
comic books, however, soon caught the attention of Congress (most likely at the
urging of rival comic book companies).
Congressional hearings were held to investigate the unwholesome nature
of comic book companies and their supposed contributions to juvenile
delinquency. Much like the recent
hearings about the supposed harmful effects of video games on children, lots of
politicians gave lots of speeches and threatened much while accomplishing
nothing. The bad publicity resulting
from the hearings put several small publishing companies out of business as
sales slumped. Parents suddenly started
worrying whether allowing their children to exercise their imagination was a
good idea.
At this point, if
you are thinking about the original Grimm Brothers and the twisted true nature
of Mother Goose…. well, you really should read the EC version of those
stories. Gaines’ version of Sleeping
Beauty would give Steven King nightmares.
Seeking to
forestall draconian legislation, ironically, it was Max Gaines who suggested
that the surviving comic book companies create a voluntary governing body that
would promote guidelines and repair the industry’s sinking reputation. The result was the Comics Magazine
Association of America, a group that almost immediately formed a circular
firing squad around Entertainment Comics and any publisher who dared challenge
convention. The group established a
Comics Code Authority (CCA) that established stringent guidelines, demanding
that all future publications be submitted for “scrutiny” (read that as
"censorship") before publication.
The CCA abolished a list of words that could no longer appear in the
titles of publications, such as 'weird', 'horror', or 'terror'. Publications that did not comply would not
receive the CCA seal on the cover. Since
these restrictions were obviously designed to target EC, Gaines refused to join
the group that he had founded.
Almost
immediately, EC had trouble getting some distributors to circulate its
publications. Eventually, EC ceased
publication of several magazines and submitted the remainder to the CCA for
review. The censorship imposed by the
governing body killed off quite a few popular magazines—many of which are now
collectors' items, fetching high prices.
Which brings us to
the February 1956 issue of Incredible
Science Fiction #33. Well...it
was actually the third issue of Incredible
Science Fiction, but the since the magazine was actually Weird Science Fiction, renamed to conform with the narrow minds
at the CCA, it was publication #33.
Unfortunately, this would prove to be the last comic book from EC, whose
demise was largely due to the publication of a story titled Judgement Day.
Judgement Day was
the last of four stories in that issue, and was rather short, consisting of
only seven beautifully illustrated pages.
The story was written by Al Fieldstein and inked by Joe Orlando.
The story opens
thousands of years in the future, when an Earthman, named Tarlton arrives on
the distant planet, Cybrinia. Humans had
left sentient orange robots on the planet unsuitable for human habitation
millennia earlier, in an experiment to see if the machines could develop a
civilized society advanced enough to join the vast Earth Colonization that
governed the galaxy. Tarlton has come to
Cybrinia on an inspection tour, and if the society of mechanized people pass
the inspection, their planet will be admitted to the confederation.
At first, the
inspection tour proceeds well, as Tarlton, still wearing his space suit for
protection, is driven around the capitol in a Phord touring car. Tarlton is impressed with how well the robots
have developed a free democracy, where all of the orange robots receive a free
education and are free to pick their own careers. Slowly, however, the Earthman becomes aware
that some of the labor—the most menial labor—is being performed by blue robots
who have limited choices of career, education, or living quarters.
When Tarlton
inspects the factories where the orange and blue robots are assembled, he
discovers that both types of robots are assembled from the same components, and
that the only difference is the color of the outer sheathing. When Tarlton points out the obvious
discrimination to his orange guide, he is told that the split in society is
historic, and that the orange robots are powerless to change the conditions.
Obviously,
Cybrinia fails the test. Tarlton
explains how their society is discriminatory and unfair, telling them that only
after Earth has dropped such prejudices had its united world been capable of
exploring the stars. In the last panel
of the story, Tarlton is safely back on his atomic-powered rocket ship leaving
the planet Cybrinia. As he removes his
helmet, the reader sees for the first time that Tarlton is black.
The last words of
the story are: “…the man removed his space helmet and shook his head, and the
instrument lights made the beads of perspiration on his dark skin twinkle like
distant stars.”
The CCA people, on
reviewing the comic book were livid. The
story could NOT be published until Gaines made the spaceman white. Despite Gaines explanation that the
spaceman’s race was the entire point of the story, the argument became
increasingly angry. The CCA demanded
that the man be changed to a white man, while Gaines threatened to sue the
board.
Finally, Judge
Murphy of the CCA offered what he must have believed was a compromise—the
spaceman could stay black, but the references to beads of perspiration had to
be removed. William Gaines uttered a
phrase that I can’t repeat here without incurring the wrath of Google (they
publish this blog). Gaines hung up the
phone and published the comic without the CCA seal.
The comic—the last
that EC would publish—was printed without censorship.
Today, of course, Judgement Day is a cult classic and
has been reprinted many times. Though
the original is quite rare, luckily you can read it by clicking here. Try not to get outraged.
And what happened
to William Gaines and EC? Gaines decided
to take the company in a new direction, one that would allow him to use as much
satire as he wanted while not being subject to the arbitrary whims of the censorship
Nazis in the CCA. His new publication is
called Mad Magazine.
Great story, Mark. I remember buying and reading MAD magazine in my youth. It was the only comic I ever paid good money for (I was a newspaper boy - 5 mile route per day, six days a week at $5 a week profit). Any comics I got were donated by friends. MAD was the only one that ever harvested profit from my velcro wallet. I had the only wallet in my class that screamed when you opened it.
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